Our App ownership strategy let us deliver a relevant message to an ideal audience based on the specific Apps those consumers already have downloaded to his/her device. As Apps continue to be ingrained into our everyday lives, our programmatic partners are able to determine what apps a phone has downloaded and we can then incorporate that information into your digital advertising campaign.
You, as a restaurant, would like to connect with consumers who like to order food online using certain food delivery or competitor Apps. We would add a facet to your campaign to target consumers who already have these apps downloaded on their mobile phones or other digital devices.
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