This digital unit is located in a very limited area for OOH, just West of the Boone Bridge traveling Westbound from St. Louis County/Chesterfield Valley into St. Charles County. St. Charles County is one of the fastest growing residential areas in the St. Louis Metro area due to affordable house, strong school districts, a significant amount of big box stores mixed with small businesses and close access to the interstate. Multiple hospitals, car dealerships, restaurants and parks are also located near this sign.