This advertising face is along the I-70 eastbound exit from the Stan Musial / Veterans Memorial Bridge over the Mississippi River. It features an excellent right-hand read from the I-70 exit onto northbound I-55/70, along with secondary exposure from I-55/70/44 traveling east from the Poplar Street Bridge over the Mississippi River. I-55/70 travels north into the suburbs of Collinsville and Troy, IL where it divides into I-55 north and I-70 east. This crossroads carries traffic headed to both Chicago and Indianapolis. The secondary traffic heading east will travel to Scott Airforce Base, the suburbs of Fairview Heights, Belleville and O’Fallon, IL. Nearby attractions are Gateway International Raceway and Fairmount Park Horse Track.